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Built for India's
Real Estate Professionals

Propiofy was built by people who watched Indian brokers and agents struggle with 5 disconnected tools, losing leads daily. We decided to fix that — one platform that does it all.

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Who We Are

We're building the operating system for Indian real estate

Propiofy is India's all-in-one real estate SaaS platform — built for brokers, agents, developers, and agencies who want to grow their business online without a tech team, without a designer, and without a stack of disconnected tools.

We believe every real estate professional in India — from the solo agent in Nagpur to the 200-person agency in Mumbai — deserves world-class technology that actually understands their business. That's what we're building.

Indian Real Estate
✦ Our Vision
Make every Indian real estate professional digitally unstoppable
2026
Founded · India-first · Always
RERA Aware
Indian servers · Encrypted
Our Journey

How Propiofy Came to Be

Every great product starts with a real problem. Ours started with watching a Mumbai broker lose 12 leads in one week because his tools didn't talk to each other.

2022 — The Problem
We saw the chaos first-hand
Our founding team spent 6 months shadowing real estate agents in Mumbai, Pune, and Delhi NCR. What we found: 5+ tools, manual listing updates across 6 portals, leads lost in WhatsApp, and zero visibility into what was working.
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2023 — The Build
Built with 200 beta agents
We didn't build in isolation. We recruited 200 real estate agents as design partners and built Propiofy feature-by-feature based on their daily pain points. Every decision was validated before a single line of production code was written.
Early 2024 — Launch
First 500 users in 60 days
Propiofy launched publicly in January 2024. Within 60 days, 500 real estate professionals had signed up — without any paid advertising. Word of mouth from beta users drove the initial growth surge.
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Mid 2024 — Scale
Portal integrations go live
We launched native integrations with 99acres, MagicBricks, Housing.com, NoBroker, QuikrHomes, and OLX Properties. For the first time, Indian agents could update one listing and have it sync everywhere automatically.
2025 — AI
Propiofy AI launches
We launched AI tools built specifically for Indian real estate — property description generation, listing image enhancement, automated social post creation, and an AI chatbot that can be embedded in any Propiofy website in one click.
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2026 — Today
10,000+ websites. 2,500+ users. Growing.
Propiofy now powers over 10,000 real estate websites across India. We've expanded to cover Google Ads, Meta Ads, WhatsApp Business API, and Microsoft Clarity — and we're just getting started.
What Drives Us

Our Core Values

These aren't poster values. They're the principles every product decision, every hire, and every customer conversation is measured against.

India First, Always

We're not adapting a foreign tool for India. We built from the ground up for Indian real estate — 99acres, MagicBricks, RERA compliance, WhatsApp-first communication, and Indian pricing.

Radical Simplicity

If a real estate agent can't figure it out in 30 minutes without reading a manual, we've failed. Every feature we ship must pass the "WhatsApp test" — if you can use WhatsApp, you can use this.

Speed of Trust

Real estate is a relationship business. We earn trust by responding within 2 hours, being honest when we've made a mistake, and never making promises we can't keep. Every time.

Real ROI, Not Vanity Metrics

We measure success by leads generated, deals closed, and hours saved — not by feature count or UI awards. If Propiofy isn't making our users more money, we've missed the point.

Built with Users, Not for Them

Every major feature at Propiofy was co-designed with active real estate professionals. We have 200+ beta testers who get early access and whose feedback shapes every release.

Global Ambition

We start with India's 500+ cities. We don't stop there. NRI buyers in Dubai, UAE, USA, UK, Canada, and Singapore need the same tools. Propiofy will follow wherever Indian real estate goes.

The Propiofy Difference

Why 10,000+ real estate professionals
chose Propiofy

Not just another SaaS tool. An end-to-end operating system built specifically for the way Indian real estate actually works.

Built for India — Not Adapted

Native integrations with 99acres, MagicBricks, Housing.com, NoBroker. RERA-compliant by default. WhatsApp-first automation. ₹-denominated pricing. Everything speaks Indian real estate.

Live in 30 Minutes

No developer needed. No designer needed. Pick a template, add your brand and listings, connect your portals, and go live under your own domain — in the time it takes to have a cup of chai.

Free CRM — Forever

Our CRM is completely free for single-user accounts. No time limit. No hidden charges. Track leads, set reminders, manage your pipeline, and automate WhatsApp — all free.

One Update, Everywhere

Update a listing once in Propiofy and it syncs to every portal automatically. No more copy-pasting. No more manual updates. No more stale listings on 99acres.

AI That Understands Property

Generate property descriptions in seconds. Enhance listing images with AI. Auto-post to social media. Our AI knows the difference between a 3 BHK in Bandra and a commercial plot in Whitefield.

Real Human Support

WhatsApp and phone support with real humans — available Mon–Sat, 9am–7pm IST. Average response time under 2 hours. No chatbots. No ticket queues. Just answers.

TESTIMONIALS

What Success Looks Like

Success Story
340%
lead conversion growth

Propiofy transformed our business completely. We went from managing 3 websites manually to 15 automated portals. Our lead conversion increased by 340% in just 6 months. I only wish we had found this earlier.

Sarah Johnson
Sarah Johnson
CEO, Premium Properties
Mumbai
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Recognition Excellence

Awards & Recognition

Gartner
4.1

“Exceptional product – a game changer for the business!”

GetApp
4.3

“Highly customizable CRM with integrations and detailed reporting.”

G2
4.5

“Reduces manual work, and increases my response speed.”

Capterra
4.3

“Robust automation features. Excellent customer support.”

AS SEEN IN
ESS° NDTV The Times of India inman Entrepreneur Hindustan Times
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